TE Lawrence Fundamentals Of An Insurgency Essay Example | Topics and Well Written Essays - 500 words

TE Lawrence Fundamentals Of An Insurgency - Essay Example Those who went against the orders were either beaten or shot to death. The Taliban rule gained global condemnation for its laws or policies. Only Pakistan, United Arabs Emirates, and Saudi Arabia recognized it as legitimate. However, after the 11 September 2001 terrorist attack in the U.S, the UAE, and Saudi Arabia cut friendly and diplomatic ties with the group claiming that it was dangerous and a threat to regional and international security. In response, the U.S urged the Taliban to turn over Al-qaeda leader Osama Bin Laden but they refused. This prompted the U.S and other Western nations to start bombing Afghanistan and endorsing the Northern Alliance (Rashid, 2011). In the end, Hamid Karzai was declared as a temporary leader of the Afghan government. This signaled the end of the Taliban insurgency in Afghanistan but the group seems to be reorganizing despite most of its radical and lethal leaders being killed or imprisoned. In order to understand the activities and nature of the Taliban guerilla movement, it is vital to analyze it based on T.E Lawrence six’s fundamentals of insurgency. T.E Lawrence asserts that few words can be used to describe insurgents in context with legal armies. T.E Lawrence described six fundamental principles of insurgency. With regard to the Taliban group that operates in Afghanistan, one of the principles of insurgency described is that the group is an intricate and sophisticated enemy, which makes it hard for conventional armies of the Afghanistan government to handle. Secondly, the Taliban guerilla movement has unassailable base in that it is difficult to understand how they operate and organize themselves. Thirdly, Lawrence states that the movement must have less number of fighters, which makes it unable to occupy the disputed territory, as it is the case with the Taliban group. Fourthly, the group in this case, the Taliban has a passive support of the afghan population who does not

Law (International Business) - Problem Question Essay

Law (International Business) - Problem Question - Essay Example In the case of Shipping Corporation of India Ltd v Gamlen Chemical Co (A/Asia) Pty Ltd (1980)147CLR 142 (High Court of Australia, 1980), the facts of the case was that the carrier – Shipping Corporation of India Ltd was contracted to transport goods to Gamlen from Sydney in Australia. During the ship’s passage it encountered heavy weather and rough seas in Australian waters. On arrival the goods were found to be in damaged. The shipper sued the carrier for breach of article 3(2) of the Hague-Visby Rules which requires that the goods be carefully loaded, handed, cared for and discharged. The court of Australia found that the damage to the goods was the result of a combination of factors involving perils at sea and improper stowage. Therefore the carrier was not allowed to invoke the Article 4 exceptions which allows for perils at sea. This was due to the carrier’s failure to exercise due diligence which was considered to be a concurrent or dominant cause of the da mage sustained. The carrier could not therefore deny responsibility for the losses suffered by the shipper in circumstances where the carrier’s failure to exercise due diligence was one of the causes of the losses incurred.

Burts Bees Essay Example for Free

Burts Bees Essay A while back in 2007, Burts Bee’s was bought out by Clorox for $913 million. In buying Burts Bee’s Clorox is promising to go green. This was Clorox’s start in buying out other green companies to help them achieve their goal in going completely green. Mr. Shavitz and Ms. Quimby the original owners of Burt’s Bees had a huge fall out that began in the late 1990’s which has been going on ever since. (1) The reason that Clorox was willing to pay almost $1 Billion for Burts Bee’s because they see a big opportunity in the market to make their products green. The Burt’s Bess is really into the whole giving back to the community, and always helping. A few events they have done for the community is Urban Gardening when they teamed up with NEEM, to help make Durham, North Carolina greener, and help them plant more community gardens. Another event that they have done is help create green homes in North Carolina. As I was looking on the Burt’s Bees website on their most frequently asked questions someone asked how they can receive donations, and the answer the company gave threw me aback. â€Å"At this time, Burts Bees is not currently providing product or financial donations. We remain committed to supporting local community organizations committed to The Greater Good† (2) Personally in reading this I feel like if they want to help create that customer satisfaction, they should be willing to help everyone go green and not just the community. Since the buyout according to Clorox, their natural care products already account for over $6 billion in sales and is growing at a fast rate. The sales are climbing to a yearly rate of around 9%. As for the stalk holder Clorox states, they rose from $1. 69, 2. 8%. to $62. 69. This was a huge boost for the stockholders, and for people who wanted to buy into the stalk. As of 25th 2013, the stalks are at $83. 25. (3) This was also helping Clorox’s public relations by helping them get well known. Clorox does a whole bunch of press releases to help show that they have turned green. They also do press releases when they win an award or do contests for people to enter. When you go on the Clorox website they give you three options to choose from, Press Releases, Media Resources, and Press contacts. Since working together with Burt’s Bee’s, Clorox is also trying to get more involved in the community which they never used to do. On their website they state, â€Å"Clorox knows that it cant do it alone and actively seeks partners and other affiliations to help us become a more sustainable company. Clorox also cares. In addition to our work to make Clorox a more sustainable company, we strive to make a positive eco impact beyond Clorox. † (4) Clorox donates nearly $1 million dollars to environmental causes. Some of things they do to help the community is they donate products to the Save the Frogs, and Save the California Oaks. They also have their own foundations to help Keep America Beautiful.

Understanding the Definition of Strategy Formulation

Understanding the Definition of Strategy Formulation Strategic formulation is the process of determining appropriate courses of action for achieving organisational objectives and thereby accomplishing organisational purpose. In a business context, it means what are the products and services the organisation will deliver, what type of market they will entry, which capabilities are required, how will they allocate the resources, and what the returns organisational seeks? Strategic formulation is very important as it is the crucial part in the strategic management. A good and effective strategy is very important to the organisation because it helps the organisation handle threats, seeking and grab the opportunities, and solve the weeknesses and enhance the strengths of the organization in order to survive in the competitive environment. 3.1 Distinction between Business Strategy and Corporate Strategy Business strategy is a long-term plan of action designed to achieve a particular goal or objectives. Corporate strategy is the scope of the different industries and markets the organization competes within in order to achieve its organizational purpose. Normally, corporate strategy is supposed to be determined before the marketing strategy. In strategy formulation, it must included three stages of strategy. There are business level strategy, corporate level strategy, and international or globalisation level strategy. 3.2.1 Business Level Strategy Business level strategy is an integrated and coordinated set of commitments and action of the organisation uses to gain a competitive advantage by exploiting major competencies in specific products and services. It is concerned with how the organization business competes in a specific market. It also concerned the strategic decisions about the product choices, meet the customer expectations, exploiting or creating new opportunities, and gaining competitive advantages. Besides, it is refers to the aggregated strategies of single business firm or a strategic business unit (SBU) in a diversified corporation. According to Michael Porter, an organisation must formulate their business strategy into three generic strategies to achieve a sustainable competitive advantage and long-term success. The three generic strategies are cost leadership, differentiation strategy, and focus strategy. 3.2.2 Cost Leadership The first generic strategies in business level strategy which are identified as Porters Five Forces is known as cost leadership strategy. Cost leadership is involving a firm being the lowest cost producer within the industry. This allows the firms to outperform rivals within the industry because it can be charged in lower prices. Although, the firm charge in lowest cost base, it stills can earn a profit. A dominant market share allows the firm to accumulate the greatest experience and the market share can continuing to grow to increase the cost advantages. A strategy of growth which enhance the accumulative experience and further lowers costs. A cost leadership strategy allows an organization to generate above-average profits even it is intensive rivalry. A low cost producer will be in a better position in relation to the threats of new entrants and or substitutes. Cost leadership risks can be expensive as the organisation continually updates the capital equipments. The activities of the cost leader maybe easy to imitate. 3.2.3 Differentiation Strategy Differentiation strategy is aimed at a broad market and involve the organisation competing on the basis of a unique or different product which is sufficiently valued by customers for them to pay a premium price. A major advantage of producing differentiated product is vitals will find it difficult to imitate. Besides, they also required different resources, capabilities, and organisational arrangements than cost leadership. There are some several types of differentiation strategy that are design or brand image, customizing products to suit the customers in specific requirements, state-of-the-act of technology, marketing ability, reliability, products engineering skills, and creativity. A differentiation strategy provides a defence against competitive rivalry because it creates brand loyalty which helps to protect an organisation from price competition. The brand loyalty is to be overcome by defence against new entry and substitutes. The buyers are constrained by a lack of alternatives and premium price are easier to pay back for suppliers. Differentiated strategy has inherent risks. The high or premium price charged for differentiation cannot be too expensive above the competitors that it results in reduced the brand loyalty. Competitors may narrow the attributes of differentiation which results in customers being faced a viable substitute. 3.2.4 Focus Strategy Focus strategy occurs when an organisation undertakes either a cost leadership or differentiation strategy but within only a narrow segment of the market. It also can be defined as market niche strategy, concentration on specific geographical market, isolating a unique segment product line, and isolating a specific buyer group. By focusing on a niche of the market, the organization must be placed to meet the buyers expectation. By focusing on the needs of specific segments that exist in the industry, the organisation can achieve competitive advantage either through lower costs or differentiation. The risk of following in focus strategies are the customer preferences may change and the niche player may be unable to respond, broad-based competitors believe the segment represents an attractive submarket and outfocus the focuser, and the difference between the segment and the main market narrows leaving focus-based competitors at a disadvantage. 3.3 Resource-Based Approach to Strategy Formulation The two fundamental reasons for making the resources and capabilities of the firm the foundation for its strategy are internal and capabilities provide the basic direction for a firms strategy. The resources and capabilities are the primary source of profit for the firm. Resources are the inputs into the production process while capability means the capacity to perform some task. Resources are the source of an organizations capability but capabilities are the main source of an organizations competitive advantage. The value of resources and capability of a business are sustainability and appropriability. Sustainability included durability, transparency, transferability, and replicability. 3.4 Corporate Level Strategy Corporate level strategy means overall scope of the different industries and markets the organisation competes within in order to achieve the organisational goals. Corporate strategy decisions included investment in diversification, vertical integration, acquisitions, and new ventures; the allocation of resources between the different businesses of the firm, and divestments. 3.5 Growth Strategies Growth strategies have four strategies that an organization might follow that are market penetration, market development, product development, and diversification. 3.5.1 Market Penetration Market Penetration is to increase market share in your existing markets using your existing products. This strategy relies upon the organization existing resources and capabilities and therefore is relatively low risk. 3.5.2 Market Development Market Development means entering new markets with your existing products. This can be targeted the new market segments and new geographical area, or devising the new uses for the products. 3.5.3 Product Development Product Development is developing the new products to sell in your existing markets. The ability to innovate is crucial in developing products for rapidly changing customer markets. 3.5.4 Diversification Diversification is developing new products to serve new markets. This will involve greatest level of risk it may be necessary where the organization existing products and markets offer little opportunity for growth. There are two diversification strategies such as related diversification and unrelated diversification. Related diversification refers entry into related industry which there is still some link with organizations value chain. It is included vertical integration and horizontal integration. Unrelated diversification refers to a situation where organisation moves into a totally unrelated industry. It can be called conglomerate diversification to reflect that managing a portfolio of companies. Thus resulting four core categories of strategy alternatives can be achieved internally through investment and development, or externally through mergers, acquisitions, and strategic alliances 3.6 Portfolio Analysis Portfolio analysis is simply different business units that organisation possess. The two primary models are the Boston Consulting Group Matrix and The General Electric-McKinsey Matrix.T he business portfolios overall uses is to determine whether the combined growth and profitability of the businesses in the portfolio will allow the company to attain its performance objectives. 3.7 Corporate Parenting Corporate parenting is concerned with how a parent company adds value across the businesses that make up the organisation. Corporate parent refers to all those levels of management that are not part of customer facing and profit run business units in multi-business companies. The concept of corporate parenting is useful in helping an organization to decide which new businesses it should be proceed on. It also helps parent company decide how to manage the business. 3.8 International Level Strategy International level strategy refers to the linkages between markets that exist across worldwide. What happens in one county has an impact on occurrences in other countries. These linkages may be economic, financial, social, political, in effect, anything that leads to increased interdependence among nations. These strategies have included four types of international strategy that are multidomestic strategy, global strategy, and transnational strategy. 3.8.1 Multidomestic Strategy Multidomestic strategy is aimed at adapting products and service in national markets. Thus, responding more effectively to the changes in local demand conditions. The local manager needs to determine how the products and services can meet the local customer expectations. 3.8.2 Global Strategy Global strategy is the organisation provides a standardised products and services for international markets. An organisation seeks to have their own manufacturing, marketing, and RD centralised in a few locations. A combination of standardisation with centralised facilities and functions enable them to reap substantial economies of scale. 3.8.3 Transnational Strategy Transnational strategy is seeks to simultaneously achieve global efficiency, national responsiveness, and worldwide leveraging capabilities of its innovations and learning.

The UK Advertising Industry :: Adverts, Marketing

Advertising is used to persuade us to do something. Whether it is to purchase a product, or to donate our money to a charity. Advertising is to persuade you to give something, to take on a message – not just to buy something. Advertising is not just pictures, words and slogans, but font’s and colors are essential when advertising. There are many different forms of advertising. Some of these include: †¢ Television †¢ Magazine †¢ Radio †¢ Junk mail †¢ Direct †¢ Text messaging †¢ Billboards †¢ Banners and flyers †¢ Bus shelters †¢ Pop-ups †¢ Internet Sites †¢ Cinema There are loads! But the main forms of advertising are generally – Television, Radio and Print based, we see them everyday and everywhere. Advertising is used to attract their target audience to advertise their products, and if successful, to purchase their product. Advertisers use certain techniques in order to make us feel as if we have longed all of our lives for this, and they are very clever at doing so. It is thought that approximately  £98 million is spent every year on advertising. 50% of money that is spent on advertising is spent on the press newspapers, magazines and trade papers. 27% is spent on television advertising, 11% is spent on direct advertising, and 7% is spent on Radio advertising, approximately 5% for Billboards and Bus shelter advertising and 0.5% for Cinema advertising. Personally, I feel that Print – based advertising is the most popular form of advertising as is long – lived. By that I mean that unlike television advertising, it does not appear for a certain amount of time, then disappeared and then quite often forgotten about. Another issue is that with television advertising you may not be watching when

Free College Admissions Essays: Committed to Music :: College Admissions Essays

I am Committed to Music In my first piano recital at the age of eight, I felt overwhelmed by the audience' s applause. Since that first recital, I became very committed to music and attempted to build a music career. At age six, I began playing the piano, and at age fifteen, I began playing the trumpet. Admitted by a professional music high school at age sixteen, I had the opportunity of exploring the broad world of music, and the high quality of instruction greatly enriched my music background. After intensively preparing for my first trumpet competition, I won the championship of trumpet competition for the remaining two years of high school. By attending various kinds of competitions, I further developed my musical interest and abilities. After graduating from high school, I entered Soochow University, whose music department is among the best in Taiwan. During these four years, I had numerous opportunities to perform on stage. Realizing early on that performance is the lifeblood of musicians, I joined as many orchestras, wood bands, and brass quintets as possible to acquire performance experience. Having numerous performing chances, and enjoying each of them, inspired me to become a professional musician in the future. Besides taking part in performing activities, I also used my experiences and knowledge to teach students. Believing that teaching others how to appreciate the beauty of life is fulfilling, I teach both to give knowledge and to enhance my own artistic ability. Because I so enjoyed my conversations with students, I remain committed to teaching and trying to convince others of the limitless joys of music. Now, after all my music training over the years, I want to further refine my music ability and enlarge my knowledge by pursuing

Assessment of the Necessity of the Nuclear Proliferation Treaty

Perceptions regarding nuclear weapons presents a contradiction in terms of the existence of a â€Å"peaceful nuclear past and a fearful nuclear future† (Sagan 66). Such a contradiction exists in terms of our current understanding regarding nuclear weapons and deterrence. Consider for example that during the Cold War period, nuclear weapons were widely believed to be one of the most important factors in maintaining the peace between the United States and the Soviet Union (Cimbali 224). Currently, on the other hand, it is widely believed that enabling the continuing spread and development of nuclear weapons will only increase the risk of the development of a nuclear war. This is based upon the assumption that rival countries that are considered nuclear powers are unlikely to maintain stable deterrence. Due to this concern regarding the prevention of such an event, the Nuclear Non-Proliferation Treaty was formulated during 1968. The treaty imposed an international limitation to the spread of nuclear weapons. It is based upon three main tenets: non-proliferation of nuclear weapons, disarmament of nuclear weapons, and the peaceful use of nuclear energy. What follows is an analysis of the nuclear proliferation argument. As was stated above, the main rationale for the Nuclear Proliferation Treaty (NPT) was the prevention of nuclear wars caused by the unstable deterrence between nuclear weapons states. According to the Canadian Foreign Minister Lloyd Axworthy, the agreement is based upon international mechanisms that operate within the foundations of international laws and norms. Anxworthy further states that the NPT opts â€Å"to promote and achieve a world without nuclear weapons† hence a world without a nuclear war impending in its historical future (1). As opposed to this, it has been argued by political scientists that if the main rationale for the treaty was the prevention of nuclear wars, then the treaty by prohibiting the proliferation of nuclear weapons defied itself in so far as enabling the proliferation of nuclear weapons ensures the prevention of nuclear wars. According to Kenneth Waltz, â€Å"nuclear weapons have been given a bad name† (731). Waltz argues that it is fallacious to assume that since nuclear weapons may cause catastrophic nuclear exchanges, nuclear wars will thereby cause global destruction. Waltz argues that nuclear weapons will enable the development of stability and peace since â€Å"a nation will be deterred from attacking if it believes that there is a possibility that its adversary will retaliate† (734). It is important to consider that Waltz’s claim is based upon the assumption that major wars amongst states occur as a result of the estimation of zero or low retaliation costs of a state from another state. In lieu of this, it is thereby possible to conclude that allowing the proliferation of nuclear weapons lessens the possibility of the development of nuclear wars since it ensures that countries will consider the high amount of risk involved in launching a nuclear attack towards a state with similar military capacities. In lieu of this, I would like to conclude that it is indeed true that the choice between a more peaceful and co-operative versus a war-ridden and hostile world is highly dependent or critically dependent on the future of nuclear weapons however, it does not necessarily necessitate the prevention of their further spread. Works Cited Cimbali, Stephen.   The Dead Volcano: The Background and Effects of Nuclear War Complacency.   Portsmouth, NH: Praeger/Greenwood, 2002 Halard, Muller, David Fischer, and Wolfgang Kotter.   Nuclear Non-Proliferation and Global Order.   Oxford: Oxford Univ. P., 1994. Waltz, Kenneth.   â€Å"Nuclear Myths and Political Realities.†Ã‚   American Political Science Reviews 84. 3 (September 1990).