Wednesday, September 18, 2019

The HIPAA Privacy Rule and Marketing Communications Essay -- Medical M

Protecting patient information is an important task for any health care provider. The Heath Insurance Portability and Accountability Act (HIPAA), also known as the Standards for Privacy of Individually Identifiable Health Information, was approved by the United States Congress in 1996. It was the first act to provide national regulations for the use of patient health information. This privacy rule outlines the boundaries for the use of personal health information, including specific guidelines to ensure HIPAA-compliance. In order to market under HIPAA, there are certain privacy rules in place to protect patients. According to HIPAA, marketing is defined as â€Å"a communication about a product or service that encourages recipients to purchase or use the product or service†2. This definition can include any type of marketing communication. Marketing also includes when a covered entity is paid by a third party for patient health information that they can use for their own purpos es. It also covers cases of an associate communicating and encouraging patients to buy or use their product or service. Covered entities, which include health providers, health plans, and health care clearinghouses, must receive authorization to use patient’s health information for marketing but there are a few exceptions to this rule. Marketing activities that are permitted without prior authorization include face-to-face encounters as well as giving promotional gifts of little value, such as pens or mugs. A good example of this would be a covered entity giving new mothers a free sample of baby products as they leave the hospital. Covered entities may discuss the health benefits of a product or service to a patient, along with describing health plan options, ... ...portant that the health care provider understands when authorization from the patient must be obtained and when it is not needed. Knowledge of the HIPAA Privacy Rule is essential for any health care provider as well as their staff in order to ensure that any marketing communications are HIPAA compliant. Works Cited 1) Association for Healthcare Philanthropy. Question 5 – Newsletters, Patient Education. Retrieved from http://www.ahp.org/advocacy/us/HIPAA/Analysis/Pages/Question5Long.aspx 2) Direct Marketing Association (2002, August). The Privacy Provisions of the Health Insurance Portability and Accountability Act. Retrieved from http://www.dmaresponsibility.org/HIPPA/#III1 3) Johnson, P. (2011, September 6). HIPAA: How does it relate to marketing? Retrieved from http://www.oandp.com/blogs/marketing-matters/post/HIPAA-How-Does-It-Relate-to-Marketing.aspx

Tuesday, September 17, 2019

The Economy Essay -- Economics

The Economy Economic Factors: Interest Rates: An interest rate is the rate of increase over time of a bank deposit Inflation: Inflation is persistent increase in the level of consumer prices or persistent decline in the purchasing power of money. Exchange Rates: The exchange rate is the price of one currency when traded with another. For Example, Â £1 will approximately buy the following at a given point in time: 1.50 Euros 2.70 Australian Dollars 1.60 US Dollars Impact of changes on WFP: Rising interest rates: Rising Interest Rates will work to the disadvantage of West Ferry Printers. They will have to pay more amount of money on loans and, as a result, their expenditures will increase. Falling interest rates: Falling Interest Rates will benefit West Ferry Printers. It can adopt an aggressive market strategy by reducing the prices of its products and enhance its market share In a situation involving a high rate of inflation, West Ferry Printers will not be able to plan its finances accurately. If the company is left with less money it will not be able to pay its staff decent remuneration for their services. Disputes may occur if workers are unable to secure wage increases to sustain their standard of living. Like any other business, West Ferry printers will be better off if rate of inflation stays within the normal range. West Ferry Printers will have ample time to devise their costing and other plans carefully. Low in...

Monday, September 16, 2019

Mobile Phone

What is the invention which impacted on the world most? In today's world, with the growing technologies, the investments became more high qualities, such as small, light and faster. Some people state that the most important investments in these days is global transportations which gives us more opportunities to travel more faster and to visit more varieties of places in the world. Other people might say that is a computer which gives us the way to do calculation aster and to connect societies all over the world.Even though the great number of investments exists in contemporary word, I personally convinced that the world most important investment is the smart phone. I give several examples and ideas to support my ideas. First of all, the merits of smart phones are their great number of functions that it possesses. Needless to say people can send massages and call to others with smart phone, but also there are many functions: such as voice record, music library, time peer.Furthermore t he phones offer many kinds of unique and convenient applications. For example, one of the unique applications, which called cook pad, show and teach information for the food recipe. As I am living alone, this applications often helps me a lot to create new kinds of dishes that I have never cooked. There are so many applications and still they are published new applications day by day. Therefore it is likely to find the applications that you might like.In addition, if we try to have all kinds of those applications without smart phones, the material total weight would be so many that we could not carry them in daily life. Thus, smart phone also help us to live in a convenient life. Moreover, the smart phones play a great roll for connecting people all over the world. I It is true that computers have such kinds of functions, which is internet, however because of their size and weight ,computers are not easy to bring with us in the daily life.On the contrary, the size of smart phones ar e usually pocket size that people can bring with anytime they want. This makes people get closer and obtain more opportunities to communicate each other without carrying heavy computers. In conclusion, it is true that smart phone have possibilities that we will be addictive users for their great functions, however I personally convinced that demerits are out weight for its merits. Above the reasons I recommend the smart phone is the vest investments in the world. Mobile Phone What is the invention which impacted on the world most? In today's world, with the growing technologies, the investments became more high qualities, such as small, light and faster. Some people state that the most important investments in these days is global transportations which gives us more opportunities to travel more faster and to visit more varieties of places in the world. Other people might say that is a computer which gives us the way to do calculation aster and to connect societies all over the world.Even though the great number of investments exists in contemporary word, I personally convinced that the world most important investment is the smart phone. I give several examples and ideas to support my ideas. First of all, the merits of smart phones are their great number of functions that it possesses. Needless to say people can send massages and call to others with smart phone, but also there are many functions: such as voice record, music library, time peer.Furthermore t he phones offer many kinds of unique and convenient applications. For example, one of the unique applications, which called cook pad, show and teach information for the food recipe. As I am living alone, this applications often helps me a lot to create new kinds of dishes that I have never cooked. There are so many applications and still they are published new applications day by day. Therefore it is likely to find the applications that you might like.In addition, if we try to have all kinds of those applications without smart phones, the material total weight would be so many that we could not carry them in daily life. Thus, smart phone also help us to live in a convenient life. Moreover, the smart phones play a great roll for connecting people all over the world. I It is true that computers have such kinds of functions, which is internet, however because of their size and weight ,computers are not easy to bring with us in the daily life.On the contrary, the size of smart phones ar e usually pocket size that people can bring with anytime they want. This makes people get closer and obtain more opportunities to communicate each other without carrying heavy computers. In conclusion, it is true that smart phone have possibilities that we will be addictive users for their great functions, however I personally convinced that demerits are out weight for its merits. Above the reasons I recommend the smart phone is the vest investments in the world. Mobile Phone Dangerous automobile drivers Introduced by Mr. Kumpol Pijadee Cars become the most important vehicle which provides passengers convenience. When the com/drivers-ed/">drivers hasten to work or to anywhere with any reason, they increase the speeds for arrive at a destination faster. In addition, some drivers occur on a cell-phone calling people. Imagine, one hand carries the phone and another hand holds a wheel or both hands drive the wheel but the phone is pinched between an ear and a shoulder. During the call, drivers concentrate on the phone talking more than the car controlling.Furthermore, teenager drivers increase gradually. Teenagers retain inexperience of driving along with techniques and awareness. Indeed, dangerous automobile drivers cause a majority of vehicle accidents. The first dangerous drivers belong to speeding drivers. Many reasons result people driving very fast for example, people who want to arrive at the destination faster or get angry with other car which slow tr affic. The exceedingly speed reduces drivers’ car control ability. When the car control fails, the car crashes.Besides, in the case of objects fall from the front car or truck, the following car may hit that object because driver fails to stop the car since to stop the car need longer stopping distance than usual. Accident compelled by changing direction immediately for avoids hitting the object mentioned occurs when the car speed grows. Finally, the results of accidents cause by car speed drivers lead the loss of properties and other drivers’ lives. Next dangerous drivers consist of cell phone users. Most of people use cell phones everywhere as possible such as while having launch, reading or driving.Nevertheless, talking on the phone or texting while driving seems to be the most endanger accident factor. Using cell phones while driving attracts drivers’ attention from controlling a car or concentrating a way; therefore, the drivers may not realize what appears on the way or notice another car in the same direction. According to an article on a website edgarsnyder. com, in Pennsylvania, 1 of 52 states of America â€Å"Drivers are prohibited from using interactive wireless devices – including cell phones, mart phones, etc. – to text while their vehicle is in motion† This means using cell phone while driving emerge as illegal for all drivers in Pennsylvania. The statement shows clearly that people aware of accident in cell phone using while driving and try to solve the problem. The last dangerous drivers who can result accident involve teenagers. Teenagers retain inexperience of driving, techniques and awareness. According to statistics on a website: cdc. gov, teenagers underestimate dangerous situations.Many driving situations can lead to accident such as passing at the critical condition or passing in the curve. Passing at critical condition means lots of cars staying in a same or an opposite direction and getting clo sed to each other. Each one needs their space to drive but someone wants to pass. Another factor involves passing in the curve. The curve conceals another car which comes on the opposite lane so drivers never see other cars in the curve. Teenagers allow too short in the distance from the front of their vehicles to the front of the next.Teenagers possess lack of awareness. The statistics mentioned says that teenagers have the lowest rate of seat belt use. In short, all of vehicles provide us convenience. However, many of those drivers who drive their car recklessly result accident on the road including driving too fast, talking on cell phone and teenagers who possess less experience of driving can also cause accident. With these situations, people need to be aware of accident and drive carefully. This may decrease car accident ratio to satisfy levels. Mobile Phone Dangerous automobile drivers Introduced by Mr. Kumpol Pijadee Cars become the most important vehicle which provides passengers convenience. When the com/drivers-ed/">drivers hasten to work or to anywhere with any reason, they increase the speeds for arrive at a destination faster. In addition, some drivers occur on a cell-phone calling people. Imagine, one hand carries the phone and another hand holds a wheel or both hands drive the wheel but the phone is pinched between an ear and a shoulder. During the call, drivers concentrate on the phone talking more than the car controlling.Furthermore, teenager drivers increase gradually. Teenagers retain inexperience of driving along with techniques and awareness. Indeed, dangerous automobile drivers cause a majority of vehicle accidents. The first dangerous drivers belong to speeding drivers. Many reasons result people driving very fast for example, people who want to arrive at the destination faster or get angry with other car which slow tr affic. The exceedingly speed reduces drivers’ car control ability. When the car control fails, the car crashes.Besides, in the case of objects fall from the front car or truck, the following car may hit that object because driver fails to stop the car since to stop the car need longer stopping distance than usual. Accident compelled by changing direction immediately for avoids hitting the object mentioned occurs when the car speed grows. Finally, the results of accidents cause by car speed drivers lead the loss of properties and other drivers’ lives. Next dangerous drivers consist of cell phone users. Most of people use cell phones everywhere as possible such as while having launch, reading or driving.Nevertheless, talking on the phone or texting while driving seems to be the most endanger accident factor. Using cell phones while driving attracts drivers’ attention from controlling a car or concentrating a way; therefore, the drivers may not realize what appears on the way or notice another car in the same direction. According to an article on a website edgarsnyder. com, in Pennsylvania, 1 of 52 states of America â€Å"Drivers are prohibited from using interactive wireless devices – including cell phones, mart phones, etc. – to text while their vehicle is in motion† This means using cell phone while driving emerge as illegal for all drivers in Pennsylvania. The statement shows clearly that people aware of accident in cell phone using while driving and try to solve the problem. The last dangerous drivers who can result accident involve teenagers. Teenagers retain inexperience of driving, techniques and awareness. According to statistics on a website: cdc. gov, teenagers underestimate dangerous situations.Many driving situations can lead to accident such as passing at the critical condition or passing in the curve. Passing at critical condition means lots of cars staying in a same or an opposite direction and getting clo sed to each other. Each one needs their space to drive but someone wants to pass. Another factor involves passing in the curve. The curve conceals another car which comes on the opposite lane so drivers never see other cars in the curve. Teenagers allow too short in the distance from the front of their vehicles to the front of the next.Teenagers possess lack of awareness. The statistics mentioned says that teenagers have the lowest rate of seat belt use. In short, all of vehicles provide us convenience. However, many of those drivers who drive their car recklessly result accident on the road including driving too fast, talking on cell phone and teenagers who possess less experience of driving can also cause accident. With these situations, people need to be aware of accident and drive carefully. This may decrease car accident ratio to satisfy levels. Mobile Phone Dangerous automobile drivers Introduced by Mr. Kumpol Pijadee Cars become the most important vehicle which provides passengers convenience. When the com/drivers-ed/">drivers hasten to work or to anywhere with any reason, they increase the speeds for arrive at a destination faster. In addition, some drivers occur on a cell-phone calling people. Imagine, one hand carries the phone and another hand holds a wheel or both hands drive the wheel but the phone is pinched between an ear and a shoulder. During the call, drivers concentrate on the phone talking more than the car controlling.Furthermore, teenager drivers increase gradually. Teenagers retain inexperience of driving along with techniques and awareness. Indeed, dangerous automobile drivers cause a majority of vehicle accidents. The first dangerous drivers belong to speeding drivers. Many reasons result people driving very fast for example, people who want to arrive at the destination faster or get angry with other car which slow tr affic. The exceedingly speed reduces drivers’ car control ability. When the car control fails, the car crashes.Besides, in the case of objects fall from the front car or truck, the following car may hit that object because driver fails to stop the car since to stop the car need longer stopping distance than usual. Accident compelled by changing direction immediately for avoids hitting the object mentioned occurs when the car speed grows. Finally, the results of accidents cause by car speed drivers lead the loss of properties and other drivers’ lives. Next dangerous drivers consist of cell phone users. Most of people use cell phones everywhere as possible such as while having launch, reading or driving.Nevertheless, talking on the phone or texting while driving seems to be the most endanger accident factor. Using cell phones while driving attracts drivers’ attention from controlling a car or concentrating a way; therefore, the drivers may not realize what appears on the way or notice another car in the same direction. According to an article on a website edgarsnyder. com, in Pennsylvania, 1 of 52 states of America â€Å"Drivers are prohibited from using interactive wireless devices – including cell phones, mart phones, etc. – to text while their vehicle is in motion† This means using cell phone while driving emerge as illegal for all drivers in Pennsylvania. The statement shows clearly that people aware of accident in cell phone using while driving and try to solve the problem. The last dangerous drivers who can result accident involve teenagers. Teenagers retain inexperience of driving, techniques and awareness. According to statistics on a website: cdc. gov, teenagers underestimate dangerous situations.Many driving situations can lead to accident such as passing at the critical condition or passing in the curve. Passing at critical condition means lots of cars staying in a same or an opposite direction and getting clo sed to each other. Each one needs their space to drive but someone wants to pass. Another factor involves passing in the curve. The curve conceals another car which comes on the opposite lane so drivers never see other cars in the curve. Teenagers allow too short in the distance from the front of their vehicles to the front of the next.Teenagers possess lack of awareness. The statistics mentioned says that teenagers have the lowest rate of seat belt use. In short, all of vehicles provide us convenience. However, many of those drivers who drive their car recklessly result accident on the road including driving too fast, talking on cell phone and teenagers who possess less experience of driving can also cause accident. With these situations, people need to be aware of accident and drive carefully. This may decrease car accident ratio to satisfy levels.

Annotated Review of Literature Essay

Annotated Review of Literature to Support how Differentiated Instruction Workshops can Improve Instruction Hawkins, V. (2009). Barriers to implementing differentiation: Lack of confidence, efficacy and perseverance. The New England Reading Association Journal, 44(2), 11-16. Retrieved from Education Full Text database. Annotation: In this article, Hawkins exposes three major reasons why implementing differentiated instruction (DI) if a difficult task for most teachers. Hawkins states that districts advocate for professional development of DI as a reactive response to current data trends in education. The goal of this article is to provide classroom teachers with the necessary skills to be able to implement DI into their curriculum. The researcher found that a lack of teacher confidence, lack of teacher efficacy, and a lack of perseverance are three factors in which teachers most often struggle with when trying to differentiate lessons. Support for Project: This article gives important information for teachers on how to overcome the barriers of implementing effective DI into their curriculum. So many of us face the same problems when trying to differentiate our lessons, therefore, it is important for teachers to understand how to overcome these barriers and also to understand that they are not alone in this daunting task. Hawkins goes on to describe each barrier in detail to help teachers overcome them so they can become effective DI instructors. Tomlinson, Carol Ann. Carol Ann Tomlinson explains how differentiated instruction works and why we need it now. Making A Difference, September 2007. Annotation: In this article, Carol Ann Tomlinson, who is a leader in the field of education on Differentiated Instruction, explains what DI is, why it is so important in education today, as well as in the future, and the characteristics of an effective differentiated classroom. Tomlinson also reviews some key points that teachers need to think about when developing a differentiated lesson plan. The researcher goes on to explain that the reason DI is so important is that students vary in so many ways, and our student populations are becoming more and more academically diverse. Support for Project: This article is important for my project because the researcher explains how to deal with student differences. Today’s classrooms are so diverse and teachers need to know how to deal with these differences on a daily basis. Tomlinson states that there are three ways to deal with differences: ignore them, separate or â€Å"track† them, or keep students together in the context of high-quality curriculum (differentiated instruction). Obviously the third one should be the way to go, but unfortunately, it is the road least traveled. This article also describes the characteristics of a well-run DI classroom and what teachers need to do in order to be successful when creating differentiated lessons to improve instruction. Tomlinson, C. (2005). Traveling the road to differentiation in staff development. Journal of Staff Development, 26(4), 8-12. Retrieved from Education Full Text database. Annotation: In this article, Tomlinson explains how teacher leaders can help educators hurdle four key barriers teachers face when trying to implement DI into their classrooms. The researcher describes the need for DI in the United States education system and also reviews six strategies of effective differentiation. Tomlinson goes over current research findings about student achievement and differentiation in response to readiness, interest, and learning profiles. Support for Project: This article is important for my project because when trying to convince educators to change their way of thinking and pedagogical practices, you must have solid evidence that the new practice; in this case, DI, will work. This article goes over the latest research findings to support DI and it also gives effective strategies for implementing DI practices as well as ways to overcome barriers of incorporating DI into the curriculum. The goal of my project is to design a workshop to inform educators about differentiated instruction; what it is, why we need it, what effective DI practices look like, what the keys aspects of DI are, how to overcome the barriers of DI, and what the current research of DI is. This article does a good job of reviewing these topics. Wormeli, R. (2007). Differentiation: From planning to practice grades 6-12. Portland, ME: Stenhouse. Annotation: In this book, Wormeli provides a practical way for teachers to create a differentiated lesson from start to finish. He walks educators through the lesson, giving details on what steps to take before, during, and after to make deep connections for students. He gives effective strategies and advice on how to reach â€Å"all† learners within one classroom. Wormeli presents models of effective differentiated instruction, so that teachers can extend what they learn to any subject and any classroom. Support for Project: When creating a workshop for educators on differentiation, it is important to include models of instruction for teachers to reflect upon and use as examples for the future. That is just what this book does. Wormeli gives annotated models of effective differentiated instruction, such as tiering, flexible grouping, how to make adjustments based on formative assessments, and interdisciplinary examples for teachers to learn how to do. Once educators feel comfortable using these strategies, they can extend these procedures throughout their careers.

Sunday, September 15, 2019

Global Marketing Essay

Sinar Sosro Private Limited is the first company that introduced bottled jasmine tea to the public in Indonesia in the year 1940. The family started their business in Central Java, Indonesia which then expanded their market to Jakarta, Indonesia. Initially, the jasmine tea was brewed on the spot and served to the consumers. However, after they expand their market to Jakarta, they realize that the consumers find the tea that was brewed on the spot find the drink is too hot to be consume. Thus Sosro come out with a new strategy, the bottling system. In 1970, they came out with the first design of the bottle where tea was pre-brewed and bottled when it was cooled down and thus sell it to the consumers. The design of the bottle changed again in 1972 and 1974, which the latter design was used till now. Today, there are 4 different products which are under Sosro Logo. They are Bottled Sosro tea, Sosro Fruit tea, Sosro Teabag and Sosro Joy Green Tea. In addition to the local market, Sinar Sosro had also penetrated to the overseas market mainly by exporting their products in Tetra Pak and can packages to several countries such as Malaysia, Singapore, Brunei Darussalan and several countries in the Middle Eastern countries, Africa, Australia and United States. In this report, I will be investigating and analyse the opportunities exist in Singapore for Sosro brand product which is the Sosro Teabag which comes from Indonesia. ENVIRONMENTAL ANALYSIS OF SINGAPORE Singapore is known as one of the best country in the world for having the suitable environment for business. Located at the crossroads of the international trade routes, it is a constant top choice by multinationals organization to invest their money in. Singapore is known as a multi-cultural country with its diverse ethnic group, thus the varieties of cuisines are always in need. Food and Beverage business is one of the major business in Singapore and there is always a market for investors under this sector. Below, we will be analyzing the environment of Singapore and it is chosen to be the destination of the product. GEOGRAPHIC Located in the central of South East Asia, Singapore has one of the major advantages in doing business through their sea routes. The availability of the international and domestic transportation as well as the natural seaport had allowed Singapore to be one of the important hubs in the international trading. Changi Airport, the international airport of Singapore allows the country to connect with more than 180 countries in the world. This location allows them to easily access to all the premier Asian market. SOCIO-CULTURAL / PEOPLE With a population of more than 4 million people including expatriates, Singapore is a densely populated island with different races of people living harmoniously together. The people are the main drive behind most of the government decisions which aim to provide a better life for the people. With a population growth rate of 3. 1% in 2009, the literacy rate of the population comes up to 95% in total contributes to the economic boom in Singapore. The increase of the population plays a major part in the increase of the demand especially in the manufacturing field. Singapore is a knowledge based country, thus explained the highly educated people in the country. According to the Labor Force Evaluation Measurement report, Singapore has the best labor force in the world. Many of them have high productivity, technical proficiency, work hard and work smart culture. With professionals coming from all over the world, they bring extensive knowledge and professional expertise as well as experience which also contributes to the welfare of Singapore. The distribution channels for the food and beverage industry in Singapore can be divided into two main sectors. They are through retailers (includes wet markets, shopping malls, and supermarkets) and food services (e. g. hotels, restaurants, airlines). When it comes to distributing the products, many of them are controlled by local suppliers and their agents. Many of the channels prefer to purchase the products directly from the suppliers if they have large order quantity, for example, NTUC Fairprice and Cold Storage. However, for those who have a smaller order quantity will purchase their products from reliable suppliers. INFRASTRUCTURE Constant upgrading of the country’s infrastructure, Singapore remains as one of the most sought after country by investors to do their business. It is also ranked as Asia’s top convention city which had hosted some of the world’s most prestigious events. Depending on the size or nature of the business, investors can choose to set up their operations in an industrial/business park, own establishments or move into a readily available commercial buildings. As it is a technology savy country, Singapore tries to use technology to build up their efficiency and approximately 99% of the population have access to internet broadband network. POLITICAL / LEGAL Singapore political system is one that depicts laws, decides priorities and sets regulations using a rational and pro-business approach. It have a vision of bringing the country to the front line of the industrialized nations with its stable and orderly government. Singapore government emphasizes its efficiency and effectiveness in every walk of life. As it is run with integrity and transparent, investors can set up their business in an efficient manner without any hassle, bureaucratic delays or the need to pay corrupt officials. According to World Bank’s report, Singapore is rated strongly for government effectiveness, regulatory quality and control of corruption. Singapore government reviews their policies and programmes and takes extreme measure to restore their economy back to stable as quickly as possible if they come upon economic crisis. Development of Singapore laws reflect and awareness of the need to recognize and accommodate the investors with their current international business and commercial practices. As there are clear-cut laws regarding working hours, minimum wages, industrial protection and taxation, Singapore makes an attractive place for investors to set up and operate their businesses. ECONOMY One of the major reasons of doing business in Singapore is the economic factor. Being a member of ASEAN (Association of South East Asia) and FTA (Free Trade Agreement) allows Singapore to be of the best destination to do their business. As part of the member of FTA, Singapore had signed an agreement on the Common Effective Preferential Tariff (CEPT) scheme on 28 January 1992 which aims to eliminate tariffs and non-tariff barriers in the region. Other than Singapore, countries who are part of the ASEAN had also signed the agreement. Investors also enjoy a range of benefits such as preferential access to certain sectors, attractive tax regime, liberal immigration policies and intellectual property protection. Taxes are always an important factor that all investors take into consideration. One of the unique advantages of Singapore is that they have low corporate taxes. Companies that earn profit up to SGD 300,000 are imposed with 9% tax and it is capped at 18% for the amount more than that. Furthermore, Singapore follow a single-tier tax policy which means investors will be able to receive dividends tax free. In order to move away from direct taxes, Singapore government have adopted a more broad based consumption tax which is known as Goods and Services Taxes (GST) which is 7%. Intellectual Property Protection is taken seriously in Singapore. Investors or companies are able to register their trademarks in Singapore and also to apply for global trademark registration. In order to promote their economy, Singapore government had also established few programmes which is to assist investors to improve the efficiency and explore new opportunities. The availability of loans, grants and tax incentive as well as equity financing gave many investors the reason to invest in Singapore. COMPETITORS As all the information above mentioned, we know that the industry of food and beverage in Singapore is a thriving business. Thus there are many companies that brought in their products to the country. In the current market, there are many competitors that bring in their product. Using our product as a category, we have tea brands such as Lipton, Dilmah, Twinnings, Boh Plantations tea and many others as our competitors. CONCLUSION After analyzing the environment of Singapore, we realize that there are many opportunities that can be explored by the company for our products. With the correct strategy and right marketing strategy, we will be able to have a competitive advantage against other competitors and put our brand to the front. Looking at the economy of Singapore and how the government made decisions with the pro-business attitude, we believe that Singapore will be a good choice of location to invest the product. REFERENCES 1. EDB Singapore (2009), Singapore Facts and Figures, July 24 2010 http://www. fta. gov. sg/benefit. htm 2. FTA Singapore (2008), Benefits of FTA, July 24, 2010 http://www. fta. gov. sg/benefit. htm 3. Focus Singapore (2009), Business Opportunities, July 27, 2010 http://www. focussingapore. com/singapore-industry/business-opportunities. tml 4. Guide Me Singapore (2008), Advantages of Doing Business in Singapore, July 25, 2010 http://www. guidemesingapore. com/business/c643-singapore-business-setup-benefits. htm 5. Kotabe, M. and Helsen, K. (2008) Global Marketing Management, John Wiley and Sons Inc. United States of America 6. Sosro (2008), Company Profile, July 23, 2010 http://www. sosro. com/sejarah-bisnis. php 7. Statistics Singapore (2007), Latest Data, July 24, 2010 http://www. sing stat. gov. sg/stats/latestdata. html

Saturday, September 14, 2019

True Crime Documentaries and Tv Shows

True crime documentaries and TV shows have grown in popular culture, but are more than entertainment; they have inspired the pursuit of many different careers. Television and movies are a major part of our everyday lives. Many of these movies and tv shows are influenced by real life situations giving them a natural and major influence on our behavior. There has always been study as to whether violence in movies and tv shows causes violent behavior in the younger generation. This has been shown by individuals in some U. S. chools violently imitating things they have seen in movies and shows. Research will also show that this violent behavior amongst the younger generation is increasing because of the influence of tv. The reason that television shows and movies influence us is that we try to associate with what we see. We try to find similarities between the characters and ourselves. Much of what we learn and associate with comes from documentaries. Some of the more popular documentari es are true crime mysteries. Along with these are documentaries about gang life and drugs.For the most part, these shows are meant to be educational in the matter of safety and the hope of teaching the population to make better decisions. Many tv shows such as CSI, Law and Order, Bones, and some others are meant for entertainment purposes. They are fictional dramas that may be based on true events. These true crime dramas have caused many different reactions. For some they are just entertainment and they do not associate anything from the episodes into their daily lives, but for many others, this is not the case.There is now something called the â€Å"CSI effect† where the exaggerated portrayal of forensic science on crime dramas actually influences public perception. Jurors are demanding more forensic evidence in criminal trials which actually raises the standard of proof for prosecutors. This turns into a â€Å"snowball† effect because as prosecutors demand more fore nsic evidence, so do the police in their investigations. The workload for crime laboratories has increased immensely and the number of forensic science programs in universities has greatly increased.The popularity of true life law enforcement shows such as Cops, DEA, Most Wanted, U. S. Marshals, and some others have also grown. Not only are these shows becoming more popular on an entertainment level, but they are also becoming recruitment tools. Many people have made the decision to join the Border Patrol solely on what they have learned from watching the popular series on tv. True crime documentaries and TV shows have grown in popular culture, but are more than entertainment; they have inspired the pursuit of many different careers.

Friday, September 13, 2019

Data Collection Assignment Example | Topics and Well Written Essays - 250 words - 2

Data Collection - Assignment Example rt from FEMA to explain the state of emergency management as well as present their findings regarding the heavy loss that was experienced following hurricane Katrina. In the report, it was apparent that the multi-agency operation lacked proper coordination because of the communication challenge occasioned by destruction of telecommunication network. Further on, the decision by government to cut down on its budgetary allocation to emergency management and the concomitant impacts have widely been tackled in peer reviewed articles, print media, as well as online news website. Information gathered from the aforementioned sources is critical in informing the various stakeholders of steps to be undertaken to address the challenge. First, from the issues raised by the disaster managers, it is apparent that limited budgetary allocation has further complicated the path to finding solution to the challenge. Secondly, citizen apathy and preference to varied communication challenge has made emergency officers face an uphill task when trying to reach out to victims of a disaster. From the information gathered, various recommendations have been put forth, including adoption of social media platforms to enhance communication. Additionally, these recommendations have proposed new state of communication infrastructure that, if adopted, would guarantee minimal interference in case of